The Growth Lab by Focus New York
This worksheet helps you reframe your products and services from objects into outcomes. Instead of competing on price, you’ll position your offer around Peace, Power, and Proof — the three outcomes clients actually buy. Use this worksheet to map your products and practice new language you can use in pitches and client conversations.
The Growth Lab by Focus New York
This worksheet helps you reframe your products and services from objects into outcomes. Instead of competing on price, you’ll position your offer around Peace, Power, and Proof — the three outcomes clients actually buy. Use this worksheet to map your products and practice new language you can use in pitches and client conversations.